Analyze domain longevity and established authority
Search engines like Google view older domains as more trustworthy. A domain that has been registered and active for 10+ years is less likely to be a source of spam than a domain registered yesterday. This "age authority" can give older sites a ranking advantage.
If you are buying a domain, its age is a primary value factor. Aged domains with clean backlink profiles often command much higher prices in the aftermarket because they bypass the "Google Sandbox" period that new domains often face.
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